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16 publications found
Imagine 18 is the final application of Valletta for the title of European Capital of Culture (ECoC) 2018 in Malta. The working title of the candidacy of Valletta is V.18. This book plots the development of our bid from concept to the fulfillment of the proposed Cultural Programme in 2018 and its planned legacy. We have chosen chapter titles that loosely follow filmmaking; a genre that exhibits parallels with any creative process from fledgling idea to final output. Here, we outline why film has particular relevance as a Leitmotiv for the road ahead in realising Valletta 2018.
V18-BB.pdf9.72 MB
Evaluation United Kingdom English
This evaluation report considers the European Capital of Culture Action in the year 2011 including the cultural programmes of the two cities designated as European Capital of Culture (ECoC) for that year: Tallinn (Estonia) and Turku (Finland). The evaluation considers the relevance, efficiency and
effectiveness of the 2011 ECoC throughout their “life-cycle”, i.e. from the preparation of their
application, through the designation and development phase and up to the completion of their cultural programmes at the end of the title year. Consideration is also given to their likely sustainability and legacy. The evaluation also considers the relevance, efficiency, effectiveness and sustainability of the ECoC Action as a whole.
ecoc-2011-evaluation_en.pdf5.55 MB
Other Italy English
From sociological point of view, culture can basically be defined as past or/and present behavioral patterns of cities and urban areas. To date, cultural practices have been affected through acculturation among societies. Thus, cities get to know cultural ideas of others’. Still, culture has not been thought as the driving force for development up till 1980s. Technology, commerce and economy have been top issues on agendas of governments in terms of development. Contrary to this prioritization, the European Capital of Culture (ECoC) program made cities an important factor for development and spread of Europe’s culture after an inter-governmental consensus was reached at European Council in 1985. In this sense, the European Capital of Culture (ECoC) Program has been designating certain communities as Capital(s) of Culture annually. In this sense, cities are expected to contribute to European culture by improving their contacts with each other. Besides, cities have been using the Event as a valuable opportunity to regenerate themselves, raise their international profile, and boost tourism income for economical and cultural development.
In this study, first the concept of ECoC, its historical background, and its impacts to be expected are analyzed. Then, a general overview of Istanbul referring to its social and cultural texture, tourism, and urbanization is put forth. Later, Istanbul’s approach to the Event, preparations that was made for applying along with the actors involved in, and reasons to be chosen are analyzed by focusing on the term before being approved as 2010 ECoC. Following, the context of planned activities and their impacts on cultural life, tourism and economy, and on image of the city is stated. Finally, a general evaluation of the Istanbul 2010 ECoC program by putting emphasizes on governance model and sustainability is made.
To sum up, the expectations from the Event and its outcomes, laying emphasis on the reasons for not getting desired results, are scrutinized with this study.
Other English
European cities have been selected to host the European Capital of Culture annually since 1985, an event comprising of an arts and cultural program that is increasingly being used as a tool for tourism promotion and development. However to date, limited research has been conducted on the impacts of the event on the tourism economy of the host city. A qualitative study with thirty-six senior tourism
industry professionals in Estonia was undertaken during the event in Tallinn 2011. The study identified that professionals believed the title contributed to the year’s growth of inbound tourism, however this was assisted by increased air connectivity with markets from Russia, Finland and the UK. The study also found that the title caused increases in visitation through increased awareness and brand benefits to Tallinn and Estonia via increased media coverage, co-marketing opportunities and word of mouth promotion. Political and management issues were viewed as weaknesses of the event with better planning, an enhanced international advertising campaign and releasing the program earlier to the industry being listed as methods for achieving improvements on industry outcomes.
Tallinn-2011-Tourism-impacts.pdf40.43 MB
Report Finland English
In March 2004, Turku City Council unanimously decided, as the first Finnish city, to apply to become the European Capital of Culture for 2011. The other country to appoint a Capital of Culture that year was Estonia. From the beginning, the goal was that the Turku Capital of Culture year would provide long- term and permanent changes in the city.
Turku-2011-Final-report.pdf727.12 KB
Other Finland English
OBJECTIVE AND IMPLEMENTATION OF THE INTERVIEW STUDY
• Objective
− To complement the results of the input-output analysis.
− To clarify what kind of foundation the Capital of Culture year has created for long-term economic and social welfare impacts.
− To bring out views on future opportunities related to culture and creative industries.
− Provide recommendations for action to achieve long-term benefits.
• Implementation
− In April-May 2012 ten theme interviews were carried out with specialists linked with the Capital of Culture project.
Contention on the meanings and uses of urban space in a European Capital of Culture: Case Turku 2011
The European Capital of Culture (ECOC) is one of the longest running cultural initiatives of the EU. Annually the EU designates one or more cities with this competed-for city brand for one year at a time. In various recent ECOCs, the management and organization of the cultural events have caused tensions among the citizens on the decision-making processes, financing of the events, and the power over the use of the urban space. These tensions have caused urban activism which manifests itself in various forums: in public discussions in the local media, in the Internet sites and blogs, and in the alternative events and activities organized by the citizens within the city space. This paper investigates the tensions and contentions related to the ECOC designation of Turku (Finland) in 2011. These tensions and contentions are explored as a counter-discourse, which produced alternative meanings and representations of the urban space. Particularly important in the creation of the counter-discourse in Turku was the Internet and social media, which enabled creating and sharing alternative representations of the city and the formation of critical communalities. The paper focuses on a local group of urban activists and their project “Turku – European Capital of Subculture 2011”, in which the opposition towards the official ECOC designation was manifested both in occupying the concrete city space and representing and interpreting it through texts, images, and videos online. With the methods of traditional and virtual ethnography the following questions are aimed to be answered: How and why was the counter-discourse created in Turku; how was the city and its urban space represented in the counter-discourse; and what kinds of practices, ideologies, and power relations were related to the activists ́ aims of creating space for the ‘free’ and ‘open’ culture?
Other Portugal English
Introduction;
Place branding, brief conceptual approach;
Place branding as planning & management tool; Place branding & regional dynamics;
Instruments of Place Branding;
Event hallmarking;
European Capital of Culture event (ECC);
Can we do place branding with the ECC events? Guimarães 2012 - ECC;
Guimarães 2012 - ECC & Words for the future.
Place-Branding-Guimaraes.pdf1.22 MB
Report English
This is the report of the European Capital of Culture Panel following the second monitoring and advisory meeting concerning the 2013 title: the meeting took place on 25 April 2012 and concerned the 2013 European Capitals of Culture, namely Marseilles- Provence (France) and Košice (Slovakia).
ECOC-2013-2nd-monitoring.pdf387.93 KB
Other Sweden English
Regional competitiveness has become a truism for many places today. In line with this “competitive discourse”, planners in Umea ̊, Northern Sweden, are seeking to create a “sticky” place where capital and people are attracted by enhancing the cultural sector through the hosting of events. By implementing the bid for the title of European Capital of Culture in 2014 through a positive growth-oriented discourse, it is hoped that a multitude of stakeholders will come together in a network of “co-creation”, and enhance an image of the city as a creative and gushing place with endless development possibilities. This paper studies how a development proposal is implemented among the stakeholders by seeking to create positive expectations. With a point of departure in stakeholder theory and interdiscursive analysis, this study explores the role of discourse in stakeholder dynamics and engagement. The results of this study show that implementation is not merely a marketing process, but different opinions will emerge that may contest the “official” discourse, and that the outcomes of the implementation strategy may be hard to control unless the “official” discourse is consciously elaborated to adapt to these counter-discourses.